Territory is created
as we walk
Context
Terrenal is a platform that offers unconventional tours to tourists in Barcelona. Its goal is to provide a critical perspective on space and its use, emphasizing history and the environment. Their tours promote awareness of urban development, not only at the architectural level but also at the socio-cultural and environmental levels. Their unique tour offerings help promote more sustainable and respectful tourism, opening new perspectives on the city.
Goals
As its founder is an architect specializing in Art History, Terrenal was born with the idea of offering a new perspective on urban tourism. Their goal was to differentiate the brand from the usual tour niche, highlighting a personal vision and the rigurose research behind each tour, without losing the friendliness and good humor that characterize the experience of their tours.
What we did
Naming
Key Messages
Brand Identity
Visual Language
Print
Art Direction
Web Design & Development
